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Massachusetts Bar Ends Mask Policy to Draw Patrons

Last Ditch, a bar and art space in Massachusetts, recently lifted its COVID-19 mask requirement. The venue implemented the policy change to increase attendance, which subsequently drew significant attention.

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Last Ditch, a venue operating as a bar and art space in Massachusetts, has ended its mandatory COVID-19 mask requirement. The management introduced the policy shift in an effort to attract more patrons to the location.

Following the removal of the face mask mandate, the venue received heightened public visibility. Rather than simply boosting customer numbers, the decision generated outsized interest and attention surrounding the establishment's health protocols.

The venue continues to navigate its operations after ending the long-standing health requirement intended to encourage public patronage.

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  • nytimes.comMark Arsenault
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Massachusetts · COVID-19 · Bar · Public Health

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